ANYONE can make a difference to the sea; you just need to know how.



We need to choose happier sustainable seafood now, to try to change the market. It's only through changing the market that a real difference can come about. Talk to your local seafood purveyor/ fishmonger, and ask about the fish they sell. Ask them to stock more sustainable options (like bait fish) for you.

Find local purveyors



Your donation allows marine conservation non-profits like Future of Fish and Oceana to connect people and create partnerships around the world. They run conservation projects with our partners, seeking the most constructive solutions.

Join & Donate →



The true key to save our seas is better ocean policy. Call your elected officials and community leaders to talk about ocean issues, and show them that you care.

Tweet to them about @bestfishforward →

Spread the Word

Tell your friends and family about the real issues involved in with eating their coconut shrimp. There's no better way to make an impact than to become an active advocate yourself. Follow now and make an impact!

Follow the leaders →


eat sustainablY

As Oceana says: Eat Wild Seafood. Not too much of the big fish. Mostly local. 

Pick a barramundi or a clam and other lower-on-the-food-chain options as delicious alternatives to big tuna or shrimp dinners.

Read the Rules →


Go to the sea!

Get out to the ocean! Scuba dive, snorkel, sail, kayak, swim, paddle board, or fish... (responsibly). It's not hard to love being out there, and also to see why we want to preserve the ocean world for future populations.

Make a Donation →

Check out MORE sea-friendly TIPS in my World Oceans Day Post!